Marketing Specialist
Job Number: 23159
Description
BASF has been a committed partner to Korea since 1954, and is today one of Korea's top ten chemical companies. BASF Company Ltd. provides a broad portfolio in Korea from four business units – Chemicals, Specialties, Polyurethanes and Thermoplastics – and has six world-scale production sites in Yeosu, Ulsan, Gunsan and Ansan. BASF also has an application technology center in Daejeon, a coatings technical center in Ansan, a technical service center in Shiheung and the Asia Pacific headquarters of BASF’s Electronic Materials business is located in Seoul.
Main Tasks:
Define marketing plan target and strategy for local Personal Care market and play a key person for implementation of global/regional strategies.
Develop and implement local marketing strategy by monitoring market trends, customer needs and competitors’ activities
Initiate and drive local projects based on market potential and develop local marketing concepts
Monitor and analyze market intelligence and report monthly, including information on competitor’s/customer’s activities and global event schedule
Plan and lead market communication activities, e.g. customer symposium
Plan and lead new product / concept launch activities
Review Megatrends; global, regional, local and promote Personal Care Solutions under the mega trends
Develop and implement sales strategies in line with regional/global EMB strategies
Support key customer account plans and sales pipeline
Plan and lead local-specific concept development and active participate local market measure projects, topics and R&D projects
Education/Qualification:
Education: Bachelor or higher, preferably chemistry or biology related
Working Experience: At least 5 years of experience in cosmetic industry – R&D, marketing and others
Application and market development Knowledge: market of cosmetic industry, cosmetic raw materials, basic skin care technology and surfactant
Others: Fluent English Speaking and Writing
Primary Location:
KR-Gyeonggi-do-Dongtan
Job:
Marketing
Closing Date:
30-May-2017, 12:59:00 AM
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