[넷플릭스서비시스코리아] Ads Measurement Senior Partner 채용

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Ads Measurement Senior Partner를 모집 합니다.

Netflix’s Ads Measurement team is seeking a new Measurement Partner for its Seoul-based Korea team. Ads Measurement is the team in charge of building industry-leading research and measurement for advertisers to support our broader advertising sales efforts. This role is specifically for advertisers in South Korea. The successful candidate will work cross-functionally with sales, marketing, products, data science, consumer insights, and our vendor partners. If you are a self-starter who loves details and thrives in a collaborative environment within a global platform, Netflix may be the ideal place for you. For an insider's look at Netflix’s culture, read Seeking Excellence.

Key Responsibilities

• Design and Conduct research to generate insights that effectively convey the story of Netflix’s ads globally to advertisers in Korea, focusing on campaign effectiveness, reach, frequency, campaign verification, and measurement.
• Integrate measurement outputs to craft a compelling narrative, present insights independently to clients and agencies, and offer guidance on optimising their media mix.
• The team led on client learning agendas. Partnering with advertisers to create category-specific learning agendas & playbooks, bringing innovative approaches to the table
• Partner with the KR Advertising Sales team to address day-to-day measurement requests. Offer expert advice to sales and advertiser clients on KPIs and measurement strategies, enhancing media plan effectiveness on Netflix.
• Integrate audience insights into reports and narratives to ensure a comprehensive representation of Netflix's strengths.
• Use proprietary and syndicated tools to create regular/ad-hoc reporting for stakeholders (both internal and external) on the KR Netflix Ads audience in comparison to competitors. 
• Manage the day-to-day effectiveness study process with third-party vendors from end to end, such as sales requests, vendor intake, survey drafting, analysis, report creation, and presentation. Working closely with Sales Account Managers.
• Support team projects, ensuring all projects are delivered on time and maintain high standards.
• Build and promote processes for efficient working methods across the team to bring complex measurement integrations to market.
• Both internal and external stakeholder management (i.e., advertisers, clients, data analytics vendors, etc.)
• Mine, collect, and retain information on trends in campaign effectiveness within Netflix and the media industries to develop and present case studies from ongoing and completed analyses.

Experience & Skills

• 10+ Years of experience in media research and measurement at Streaming, TV, digital media companies, or media agencies
• Strong knowledge of the advertising landscape, across all kinds of media channels and methods of buying
• Strong understanding of brand marketing via media channels
• Strong understanding of methodology, data, and systems from syndicated research providers (e.g. Nielsen, Intage, Macromill, Kantar, etc.) and direct digital technology and analytics
• Experienced in effectiveness measurements such as Reach & Frequency, Incremental lift, Brand lift, Sales Lift, A/B testing, Marketing Mix Models, Search Lift, and bespoke campaign effectiveness studies
• Experienced in digital advertising analytics, ideally from a global advertising platform, for both global and local understanding
• Demonstrated ability to generate strategic insights from rigorous analysis
• Highly curious, always looking for the meaning behind data
• Self-starter and self-motivated with strong communication skills and expertise in managing larger-scale, complex projects.
• Highly organised and experienced in building and following processes to make working methods more efficient. 
• Flexible and open-minded: able to thrive in a startup environment with ambiguity
• Builds strong relationships with clients and colleagues, valuing diverse perspectives for informed decision-making.
• Excellent writing and presentation-building skills
• Proficient in both English and Korean

Preferred Tools & Technical Skills

• Familiarity with large-scale data environments and analysis tools (e.g., SQL, Python/R) commonly used in global digital advertising platforms
• Proven expertise in advanced measurement methodologies. 
• Comfort in analyzing large and disparate data sets to glean meaningful insights. 

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